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Be aware of the needs of your audience . What are you looking for? What interests you? What needs do they have? Establish consultation hours and attend to them correctly . If you stipulated a service schedule from am to pm, during those hours the attention is absolute. Outside of these hours, attend only if you are willing, necessary or in an emergency. But don't get used to it. Interact with your audience through networks and have more informal channels to talk about other topics of interest. This way you will generate greater engagement.

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Far from Facebook, Instagram and Tiktok, there are many other options that, although in smaller quantities (depending on your niche or purpose), are still an excellent option as long as you know how to take advantage of them. Channels such as: Pinterest, Discord, Twitter, Twitter, Telegram and even Reddit itself, can be unusual means when it comes to carrying out a business project. However, if your niche allows it and adjusts to the format in which this type of content is delivered, you will be opening the doors to new possibilities and new communities interested in your brand. In fact, since they are unusual, this usually attracts the attention of users since they find it interesting that they are betting on something different, generating a better connection and therefore building customer loyalty.